[wordup] The death of bling?
Adam Shand
adam at shand.net
Fri Jan 23 16:17:48 EST 2009
I want to laugh and I want to cry, oh and raise my hands to the
heavens and scream "why?".
<sigh> I'm all for anything that discourages rampant consumerism and
fugly, but since when has modesty equalled "taste"?
I'm sorry to post this, really I am. On the plus side I'm complaining
about fashion, that's a step up right? At least nobody is fucking us
today ... oh never mind.
Adam.
Via: http://twitter.com/bruces/status/1142694731
Source: http://www.telegraph.co.uk/fashion/4325162/Karl-Lagerfeld-is-right-about-the-death-of-bling.html
Karl Lagerfeld is right about the death of 'bling'In tough times,
celebrities are embracing what the head of Chanel has christened 'The
New Modesty'
By Celia Walden
Last Updated: 5:19PM GMT 23 Jan 2009
Not since bustles and smelling salts has modesty been considered a
virtue. But last week Karl Lagerfeld breathed new life into a long
outmoded word: "Bling is over," he declared. "I call it 'the New
Modesty'." Quite how seriously we can take this sentiment from a man
who wears diamond knuckledusters, bathes in Evian and still keeps
close the comfort cushion he had as a 10-year-old is up for
discussion, but the notion is as timely as it is wide reaching.
"This whole crisis is like a big spring housecleaning - both moral and
physical," the German-born Chanel designer told The New York Times.
"There is no creative evolution if you don't have dramatic moments
like this. Red carpets covered with rhinestones are out." Cutting back
his own spending may not be a part of Lagerfeld's strategy, but the
implication for the rest of us is clear: where luxury was an attitude
as much as a style of dress, we are to find a replacement in modesty.
Evidence of that shift in tone is everywhere. In politics, a new
temperance reigns, as demonstrated by Barack Obama's sober
inauguration rhetoric. In the art world, the age of conceit,
epitomised by Brit artists like Damien Hirst, the Chapman Brothers and
Tracey Emin, is over: gratuitous vulgarity, even of the "satirical"
kind, is wincingly off-message. Broadcasting and its culture of
linguistic bling - as propagated by Jonathan Ross and Russell Brand -
has been affected, too, with radio and television bosses hurriedly
executing "humility makeovers". Then there is the penitent financial
sector, with all the New Modesty regulation that the Government is
attempting to force upon it. But it is in the world of fashion that
this new ethos will be seen most clearly.
At this month's Golden Globes the looks were pared down in the
extreme, with actresses including Demi Moore, Penélope Cruz, Kate
Winslet and Angelina Jolie opting for monochrome gowns in black, nude
or white, keeping make-up and jewellery to a minimum. Similarly, the
male contingent, Tom Cruise, Jonathan Rhys Meyers and Brad Pitt, stuck
to understated classics. Both in dress and demeanour, you could all
but hear American humorist Oliver Herford's words ringing in the
stars' ears: "Modesty is the gentle art of enhancing your charm by
pretending not to be aware of it." As I write, stylists are busy
seeking conspicuously inconspicous red carpet looks for next month's
Academy Awards – already being dubbed "the Recession Oscars".
"Over the past two decades, fashion and society have descended to
levels of vulgarity previously undreamed of," says fashion historian
Brenda Polan, a professor at the London College of Fashion. "We have
seen wanton, exhibitionistic clothes, flashy, over-decorated
accessories and ugly shoes, straight out of a fetishist's most lurid
fantasy. Now penitence, in the shape of the New Modesty, moderation
and, dare we say it, fiscal prudence, is a natural reaction. It's a
bit like taking the veil after a life of self-indulgence in the hope
that you can squeeze into Heaven after all."
Lofty ambitions are all very well, but how easy is it to put the New
Modesty into practice? In adopting it, will we, like Mary Magdalene,
be forced to wander the recession desert in rags. Blessedly not, says
Telegraph magazine columnist and retail expert Mary Portas. "This is
actually a great opportunity for us. It's rather nice not to be
dictated to by fashion and retail any more. I picked up a Louis
Vuitton scarf yesterday as I left the house, remembered it was from
last year's collection, and thought how blissful it was that it just
didn't matter any more."
"We're veering towards a more considered, 'discreet consumerism' that
favours quality, value for money and even investment pieces over
obvious status symbol one-season wonders," believes Harper's Bazaar
editor Lucy Yeomans. "This will no doubt usher in the death of the
'It' bag, bling and the £500 plus designer T-shirt. But it doesn't
mean we're all going to start dressing like nuns."
The New Modesty is as much about survival as aesthetics. In the coming
months, most of us are likely to have more meetings with our bank
managers, accountants and mortgage advisers than ever before. With
hundreds of thousands of people back on the job market or teetering on
the brink of redundancy, anonymity is preferable to ostentation. "This
year, no man will be wanting to walk around with a logo on his clothes
the size of a football sponsor," explains GQ editor Dylan Jones. "The
downturn will be good for the menswear industry because it will force
designers to be more creative in a narrower band." And when even David
Cameron breaks with anti-tradition and starts wearing a tie again,
it's a sure sign that gimmickry and empty posturing are embarrassingly
last season.
"During the Thirties' depression," says Polan, "there was such
competition for jobs that people dressed to be taken seriously in the
uniforms of lawyers, bankers, captains of industry. The same thing is
starting to happen now." Sara Curran, the award-winning founder of
MyWardrobe.com, confirms that neutral lines and tailored staples are
now selling better than ever. "Shoppers are opting for more classic,
understated, timeless pieces like black trousers and fitted white
shirts, instead of frivolous one-wear purchases."
As a result of this restraint, says Portas, we are likely to see a
return to a greater appreciation of the clothes we have and an end of
the throwaway culture – the use of cobblers, for example, and even
darning. "New Modesty is about a slow wardrobe as opposed to fast
fashion," she insists.
Zoe Benyon, creative director at jeweller Robinson Pelham, a favourite
of Dame Judi Dench, can attest to this. "We've seen a 65-70 per cent
rise in people having stones reset or pieces remodelled," she tells
me. "And people are going for less of a 'bling' polish on the golds
and silvers. Diamonds are still just as popular but a greater number
of people are opting for brown diamonds, which are far less in-your-
face."
"Lagerfeld is not saying we should stop consuming," surmises celebrity
stylist Hannah Bhuiya, "just that we should adjust our attitudes. It
is about inconspicuous consumption now: wear couture if you can afford
it, but don't brag about it."
So who are the New Modesty icons? Barack Obama's clean-cut suits and
ascetic demeanour have made him an instant role model for men, just as
Carla Bruni-Sarkozy's demure Christian Dior suits (based on the
virtuous New Look ear of the late Forties and Fifties) and flat
footwear have done for women. Only while Obama's fashion sense stems
from the same place as his meritocratic beliefs, Carla's assumed style
is a self-imposed corset, a way of emphasising the recent assertion
that her "man-eating days are over". "Iconic women such as Jane
Birkin, the late Carolyn Bessette-Kennedy and Cate Blanchett, who have
always caught our attention with their understated glamour and
discreet style, are the ones the fashion world are now clamouring to
replicate," says Calgary Avansino, executive fashion director of Vogue.
In Britain, New Modesty propagators include Sarah Brown, the Duchess
of Cornwall, Thandie Newton and Rachel Weisz, their US counterparts
being Anne Hathaway, Kirsten Dunst and Angelina Jolie. Beware of the
"faux-modests": Gwyneth Paltrow, Chris Martin and Kate Winslet. Guy
Ritchie, too, falls into the "faux-modest" category – it is not enough
to sit in the corner of a pub wearing a flat cap, especially when you
own the pub. These fraudsters are enough to make those who will remain
defiantly opposed to Lagerfeld's concept – Victoria Beckham, Madonna
and, of course, Lagerfeld himself – laudable in comparison.
It would surely be taking our theme too far to suggest that, as was
made clear in its original, biblical context, modesty should be about
looking beyond the clothes at the person inside. If last year's
bonfire of the vanities has taught us anything at all, it is that
what's inside really isn't that pretty. Perhaps, after all, Mark Twain
was right when he said that: "Modesty died when clothes were born."
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